# Makeko > A small technology company in New York. We build custom web software, move > sites off legacy CMS platforms, tune them for search and answer engines, help > companies work out where AI actually helps, and operate the servers underneath > — in-house, with our own tools. Makeko, Inc. — 16 Madison Sq. West, 12th Floor, New York, NY 10010. Contact: https://makeko.com/contact.html ## Services - **Search & answer engine optimisation (SEO & AEO)** — We take a site on and improve both how it ranks and how reliably answer engines can quote it, driven by an audit tool we built: a deterministic parser establishes the facts about every page, then four independent AI models receive that same evidence and argue about priority. Three lenses: SEO, AEO, and accessibility & UX. - **Putting AI to work** — Helping companies find where AI genuinely earns its place in how they operate, and where it does not. We start from existing workflows rather than a product demo, build the result into systems already in use, and design for verification: keep deterministic parts deterministic, make the model's contribution visible, and keep a person in the loop wherever a wrong answer is expensive. Includes preparing a company's own documents and data for model use, and running models on infrastructure the client controls when data cannot leave. - **Websites & CMS migration** — Moving organisations off legacy content management systems onto lighter setups they control, often our own site builder, built on Equipe (our PHP/MySQL framework). Old URLs are mapped and redirected so ranking survives the move. - **Custom software & automation** — Web applications built to specification: internal tools, structured databases with controlled access, back-office and workflow systems, public front ends over private data. Also the data side: custom pipelines between systems that were never meant to meet, reporting and analytics on the client's own definitions, and scheduled automation replacing recurring manual work. - **Servers & infrastructure** — FreeBSD and Linux servers specified, built, hardened and maintained; fault-tolerant multi-server configurations; and Slurm-based parallel computing clusters for university research groups. - **Hosting & email** — Application and website hosting, plus email, for clients whose systems we build or maintain. We do not offer general standalone hosting. ## Where we work - Universities and research institutions — digital archives and humanities collections, and separately, scientific and research computing. - Small and mid-sized businesses that depend on their systems but do not keep an in-house technology department. ## Pages - [Home](https://makeko.com/): what we do, in brief. - [Services](https://makeko.com/services.html): the five areas in detail, plus common questions. - [Where we work](https://makeko.com/sectors.html): sectors and how engagements tend to go. - [About](https://makeko.com/about.html): who we are and how we work. - [Contact](https://makeko.com/contact.html): enquiry form and postal address.